Volume & Hydration Premium Shampoo

Rice proteinis one of the most effective natural ingredients in professional hair care, valued for its ability to noticeably increase hair diameter without weighing it down. Its unique amino acid composition creates a fine protective film that seals the hair fibers and adds a natural shine. Unlike heavier proteins, it is extremely lightweight, making it the ideal solution for fine, thin, and damaged hair that needs vitality and structure.

Here are the key active components of Rice proteinand their actions:

• Glutamic and Aspartic acids:These amino acids bind directly to the keratin in the hair, successfully filling structural deficiencies and strengthening its mechanical resilience.
• Arginine:A key amino acid that activates microcirculation around the follicle and promotes the growth of more resilient, vibrant, and healthy hair.
• Cystine and Methionine:Sulfur-containing amino acids that build strong disulfide bonds in the hair, effectively preventing split ends and breakage.
• Peptide chains:Small protein fragments with high penetrating ability that deeply hydrate and actually increase the density of each individual hair strand.
• Vitamin E and Ferulic acid:Powerful antioxidants that create a shield against UV rays and heat styling, preserving hair elasticity and color.

Potassium and Magnesium:Essential minerals that nourish the scalp and give hair silky softness and remarkable lightness for styling.

Coconut oilis a bioactive ingredient with a unique lipid profile that allows it to penetrate the cuticle and act directly on the hair's cortex. Unlike most oils, which only coat the hair, coconut oil binds to its proteins, preventing their structural degradation.

Here are the key active components and their actions:

• Lauric Acid:The main component (about 50%), which has a low molecular weight and a straight linear chain. This allows it to penetrate deep into the hair, where it binds to proteins and prevents their loss during washing and styling.
• Myristic and Palmitic Acids:These fatty acids smooth the hair surface, creating a protective layer that retains moisture inside and gives a mirror-like shine.
• Vitamin E (Tocopherol):A powerful antioxidant that protects hair from oxidative stress, UV rays, and heat damage, while nourishing the scalp.
• Medium-Chain Triglycerides (MCTs):Provide lightweight, non-greasy hydration that makes hair elastic, soft, and easy to comb, without weighing it down.
• Antibacterial Lipids:Naturally cleanse the scalp of microorganisms, helping to maintain a healthy, dandruff- and irritation-free environment.

Why is it important for hair?

Coconut oil acts as a hydrophobic shieldthat seals nutrients inside the hair. It transforms dry and porous hair into healthy and resilient material that is easy to comb and protected from daily stress.